In the media
Check out our latest media appearances below.
Is SEO dead? No, but business owners can use it more effectively
You don’t have to look far to find a small business that has been burned by SEO (Search Engine Optimisation). In fact, I’m sure if you surveyed small business owners that have used marketing agencies and been left unhappy (and with much lighter wallets), SEO agencies would be at the top of the list.
OPTUS Healthy Business with Mark Bouris
In episode four, Mark Bouris meets two business owners – Josh Khoury, Co-Founder of The Rusty Rabbit and Remi Audette, Founder of Sunday Best Digital Agency – to share how they learned to balance their business needs.
What does ChatGPT mean for the future of marketing?
When I asked ChatGPT to describe itself, it responded with: “ChatGPT (Generative Pre-trained Transformer) is a large language model developed by OpenAI. It is trained on a massive dataset of text from the internet and is able to generate human-like text by using deep learning techniques.”
You may have been doing SEO wrong all along — and what to do instead
Everything you know about SEO is wrong.
Okay, just kidding. But you’ve probably been relying on SEO as a performance marketing tool when, in fact, it’s anything but. In the marketing world, search engine optimisation is often (unfairly) compared to its attractive younger sisters: paid search and social media advertising. Here’s why that could affect how you’re using SEO in your business.
